Plus: Will making shows available on iPlayer for longer help attract younger viewers; How The Athletic’s aims to rewrite football coverage with the help of deep pockets; And, as margins are squeezed, what are the rewards of making public service television in a global marketplace?
And in the The Media Podcast Quiz can you spot the difference between real commissions announced at the festival and pitches we made up?
Photo: Courtesy of Edinburgh TV Festival / Copyright Greg MacVean
The Media Podcast is a PPM Production. Produced by Rebecca Grisedale-Sherry.
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